At a time when there’s more focus than ever on healthier food options and active lifestyles, Tropical Smoothie Cafe is perfectly positioned to become #1 in our category. Maybe that’s why we’re opening two Cafes every week and experiencing double digit sales growth in this $47 billion industry.**
Our fast casual concept is something you and your family can be proud to own, as you provide better-for-you options for people in your community. You can feel good about serving our great-tasting and innovative smoothies, sandwiches, flatbreads, wraps, and salads.
What really distinguishes Tropical Smoothie Cafe from the competition is our balanced mix of food and smoothies, which allows you to capitalize on multiple dayparts: breakfast, lunch, dinner, dessert, snacks, and catering. This helps drive average ticket sales over $8.75 and allows us to drive higher gross sales.
So perhaps it is no surprise that in 2017, the top 50% of our franchisees had average gross sales of $873,254.*
It’s all part of our commitment to help set up our Franchise Owners for success:
- We continue to innovate, seeking out ways to hold down costs without sacrificing quality.
- We leverage a full spectrum of marketing tools to drive awareness, excitement, trial, and loyalty for the brand.
- Our Tropical Rewards app allows for one-touch mobile payments, digital ordering, and loyalty program access. It’s just one of the many ways we strive to strengthen the exceptional Tropical Smoothie Cafe experience to keep customers coming back for more!
- We have online tools in place to help Franchise Owners monitor their food costs, labor costs, and customer relations remotely.
- And most importantly, we play to win.
**National Restaurant Association, 2017