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Tropical Smoothie Cafe is on the Move Again

. Posted in 2018 News

The Tropical Smoothie Cafe Leadership Team took to the road this month for three special events in the Midwest. These Meet the CEO events are an opportunity for people who want to know more about the franchise opportunity to hear CEO Mike Rotondo, CDO Charles Watson, and their team talk to current Franchise Owners, sample menu items, and tour an existing Cafe.   Rotondo is a dynamic speaker who deftly articulates the brand’s play-to-win culture and enthusiastically brags about Tropical…

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A Play-to-Win Culture has Tropical Smoothie Cafe Leading the Pack

. Posted in 2018 News

Mike Rotondo, CEO of Tropical Smoothie Cafe, was the keynote speaker at an IFA Franchise Development Seminar in Minneapolis on May 16, 2018. His talk titled, “Selling Culture”, focused on how franchise brands can promote their mission and culture to drive Franchise Owner recruitment and spur growth. Rotondo outlined the four key values Tropical Smoothie Cafe is based on:   Rotondo also outlined the qualities prospective Franchise Owners should embody: By adhering to these values and qualities and looking for…

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