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Tropical Smoothie Cafe Multi-Unit Owners to Speak at MUFC

In what has become an annual tradition, Tropical Smoothie Cafe will be in attendance at the Multi-Unit Franchising Conference (MUFC). In addition to the booth in the expo hall and an opening franchise reception appearance, a couple of Multi-Unit Franchise Owners will be speaking at the sessions.

Craig LeMieux is a current Tropical Smoothie Franchise Owner and Area Developer with previous experience as a CEO and partner at a bingo gaming distribution company. He and his wife, Dianne, joined Tropical Smoothie Cafe in 2004 and have since grown Michigan into the third largest market for the brand. Together as Area Developers, they have built the territories of Michigan, Colorado, and Northern Ohio to over 75 open locations, with another 48 franchises sold and in various stages of development. He’ll be speaking in the Wednesday session, Going from Management to Leadership, covering how to strategically let go of managing the business on the day-to-day and learn to look at the bigger picture whether that is making the hard decisions or implementing new systems.


Emily Harrington joined Tropical Smoothie Cafe as a Franchise Owner in Florida after her roles as a Fixed Income Senior Vice President and successful owner of 42 burger franchise locations. She has a passion for the brand and the processes that have been put in place to help Multi-Unit Franchise Owners thrive. She’ll be speaking at an April 5th session, Attract & Recruit the Best Talent for Your Franchises, about how to use strategic tools effectively to attract the top employees for your franchise locations.

We’d love to see you in Vegas! Click here to register for the sessions, or call 800-897-6040 to schedule a meeting with us at MUFC.

Details: Multi Unit Franchise Conference, April 3-6 at Caesars Palace, Las Vegas

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