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2019 News

Executive Brings Unique Perspective to Tropical Smoothie Cafe® Franchise

. Posted in 2019 News

In an interview recently with Forbes Magazine, our own Paul Marsden, CFO at Tropical Smoothie Cafe®, shared how his deep experience in both finance and IT has helped shape new initiatives and innovation at Tropical Smoothie Cafe®. As the brand invested in leadership to support company growth, Marsden joined our team in 2017 and now oversees both the finance and IT departments. His cross-functional skills are critical as we innovate the brand and help us to expand to 1,500 cafes…

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Tropical Smoothie Cafe® Achieves Significant Milestones and Propels Growth Across Target Markets in 2018

. Posted in 2019 News

Tropical Smoothie Cafe, the leading national fast-casual cafe concept known for both its better-for-you smoothies and food with a tropical twist, has cause to celebrate the notable milestones and achievements accomplished in 2018. Over the previous 12 months, we have opened 110 cafes and signed 191 franchise agreements, which included approximately 60 percent of those agreements coming from existing franchisees. This growth is fueling expansion in markets across the country, including Texas, Indiana and Georgia. With same-store sales of 6.5…

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Tropical Smoothie Cafe Names Charles Watson New CEO

. Posted in 2019 News, Uncategorized

Tropical Smoothie Cafe, the leading national fast-casual cafe concept known for both its better-for-you smoothies and food with a tropical twist, announces the appointment of Charles Watson as the new Chief Executive Officer. Watson will lead us through our next phase of strategic growth. As CEO, Watson’s goal is to achieve $1 billion in sales and more than 1,500 cafes by 2023. “Charles has the tenacity, vision and passion this brand needs to continue our upward trajectory and will ensure…

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Entrepreneur

Tropical Smoothie Cafe® Franchise Puts up Impressive Numbers.

. Posted in 2019 News

Tropical Smoothie Cafe® was featured in Entrepreneur’s Franchise 500 January/February issue, notably moving up six spots in one year, to be ranked #65. Equally impressive is that this is the 12th time that Tropical Smoothie Cafe® has made the Franchise 500. The franchise ranking is based on a number of data points, including brand strength, financial stability, number of franchise units, rate of growth, costs and fees, and the types of support offered to Franchise Owners. Being ranked among the top franchises in the U.S. is evidence…

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Need Help Finding and Retaining Good Employees? These Tropical Smoothie Cafe Franchise Owners Can Teach You a Thing or Two

. Posted in 2019 News

Talk to any owner in the restaurant business these days, whether it’s fast food, fast casual or fine dining, and they will talk about the challenge of finding and retaining good employees. At Tropical Smoothie Cafe, where many of the employees are in high school or college, there are great opportunities to connect with young people and teach them skills that they can use at work, at school, and beyond. Here are three stories of our Franchise Owners making a…

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